100% rayon bamboo fiberUse Copper Pearl washcloths to gently keep your baby’s face and body clean. Large 11" x 11" sizeThe large size of our premiu...

KNIT FABRIC/TERRY CLOTH COMBO - Our hooded towels are backed with premium knit cotton fabric that gets softer with each wash. Plush terry cloth lin...

Our hooded towels are backed with 100% cotton muslin, a timeless fabric that mothers have trusted and depended on for generations.  Plush terry clo...

The Baby-Led™ Toothbrush is a toothbrush designed for baby-led oral care, which encourages healthy oral habits and may help prepare your baby for s...

Find the breast lap-to-latch position in just one pillow. The Adjustable Nursing Pillow has 3 interchangeable layers to help you find the right hei...

The Breast Care Self Care Kit is stocked with the breast tools to make stubborn clogged ducts + let-down lags a thing of the past. From a heated m...

For newborns trying to sleep, silence is actually not that golden. The 2-in-1 Portable Sound Machine + Nightlight helps baby fall - and stay - asle...

Keep your nips sealed. True story: You're probably going to get cracked, sore nipples while nursing. So you'll want a soothing solution to calm you...

The bathroom recovery regimen you won't want to pee without. Contains everything you need to jump-start recovery during those first few visits to ...

For newborns trying to sleep, silence is actually not that golden. The 2-in-1 Portable Sound Machine + Nightlight helps baby fall - and stay - asle...

The ultimate booger busting team brings you our 3-in-1 Picker. It's as grossly satisfying as sucking snot, but perfectly designed to clean crusties...

Get the temp, no butts about it! The 3-in-1 True Temp Thermometer for rectal, oral, or armpit use will be your fever-fighting BFF. It delivers a ...

When baby's room is dryer than a philosophy lecture, it's time to turn on the BreatheFrida 3-in-1 Humidifier and get some moisture back in the buil...

Bathing baby can be a pain in the splash without the right tub. With the flip of its smart sling, the Grow-With-Me Bath Tub morphs from newborn was...

MediFrida delivers the full dose through a soft, familiar paci that sends medicine to the side of the cheek, as recommended by doctors, bypassing b...

FINGER BRUSH: Double-sided finger brush gets top and bottom gums at once and protects finger from baby bitesNAIL SCISSORS + CASE: Ergonomic, no-sl...

A chest balm meets tissue mashup, BoogerWiper soothes snore sniffers at home and on-the-go with all the benefits of a chest balm in a fuss-free wi...

Rinsing the day off of your little one is about to get a whole lot easier thanks to this easy-flow bath rinse cup. Get two ways to pour with the Co...

Did you know that almost 70% of babies end up with crusty cradle cap? Give flakes the brush off with our Flake Fixer - the first 3-step system spec...

Keep baby's do smooth with this head-hugging, super soft brush + styling comb. Brush hair gently from scalp towards the hair tips to distribute th...

Skip the chilly teething rings and help baby's gums without getting frostbite on their hands. The Not-Too-Cold-To-Hold Teether has a stay-warm hand...

Fevers and newborns are not a good mix. Butt, knowing their temp, and knowing it quickly, is. The Quick-Read Rectal Thermometer gives you fast and...

Tackle all of your trimming troubles without nicking baby’s sensitive skin with the NailFrida SnipperClipper Set. See what you’re snipping through...

Turn almost any sink into a newborn spa sesh with the Soft Sink Baby Bath, designed to cushion + cradle baby from head to toe. Sides snap together ...

Sometimes baby's full of it. Gas, that is. Skip the drops and use Windi to instantly free stubborn gas stuck in baby's pipes. It's completely saf...

Gently grooms baby’s hair—Our baby brush and comb set is the perfect newborn grooming set to help tame baby’s growing hair. Super soft brush brist...

Gently cleans baby’s nails—Our baby nail brush helps keep baby’s nails clean to prevent germs and particles from collecting under nails.Soft, natur...

 Keep your little bundle’s nails trimmed and neat, while preventing accidental scratches, with our green sprouts® Baby Nail Clipper. Our nail trimm...

Easily trims baby's nails to prevent self-scratching - Keep baby’s quick-growing nails trimmed to avoid accidental scratching of delicate skin and ...

Gently remove cradle cap from baby’s sensitive scalpSilicone bristle brush lightly massages scalp to help loosen cradle capFine-toothed comb to lif...

Massage and clean your baby’s gums and budding teeth—Soft and flexible baby finger toothbrush snugly fits adult finger for controlled brushing. He...

Versatile wipes that are safer & softer for sensitive skin Multi-purpose use, from household cleaning to diaper changes Made from soft, hypoall...

Helps your little one develop independent brushing skills—A training toothbrush for toddlers to learn oral care habits for healthy teeth at all sta...

Introducing the Washcloth, specially designed with the gentle care that delicate baby skin deserves. Crafted from our signature Cloud Muslin™ fabri...

Introducing our cute Rubber Duckies for baby and toddler bath time! These classic bath toys are designed to make bath time extra fun.  What makes o...

Fill the bath, unwrap the bath fizzy and drop it in the tub! Watch as it fizzes and colors the bath water and your child’s imagination! Soon, a cut...

Fill the bath, unwrap the bath fizzy and drop it in the tub! Watch as it fizzes and colors the bath water and your child’s imagination! Soon, a cut...

Little Whale Bath Co. Bubble Bath is a skin friendly, moisturizing foaming bath powder. It is packed with ingredients known for their beneficial ef...

The foldable baby bath. Stokke Flexi Bath is a foldable baby bath suitable from birth to four years. The space saving design makes it easy to store...

Mimicking the support of a steady arm The optional Stokke Flexi Bath Newborn Support provides additional comfort for newborn babies. Use from 0 – 8...

Get closer at bath time! The Stokke Flexi Bath Stand is designed to bring you and your baby closer for bath time bonding and fun. Made exclusively ...

More bath time fun for growing babies and sharing Wide and spacious, Stokke Flexi Bath X-Large is a bath tub that grows with your little one. Suita...

More bath time fun for growing babies and sharing The best thing about a bundle is that you get all you need in one go. Wide and spacious, Stokke F...

Distinctively engineered with a sleek and contemporary look, each Ubbi product is uniquely designed and created for today's modern parents looking ...

set of 3 sponges set of red, yellow and blue silicone sponges to wash and scrub soft and comfortable textured, soft and gentle on delicate skin suc...

• Set of 3: blue penguin, yellow pufferfish, red octopus • Interchangeable top and bottom pieces • Twist open and closed to prevent mold • Squee...

Warmies® Bottles are microwavable and gently scented with French lavender for the ultimate comfort and relaxation. Simply warm in a microwave or ch...

Zoey Naturals SPF 30 Mineral Sunscreen gives UVA/UVB sun protection and is infused with nutrients to keep your baby's skin nourished while in the...