Sore gums are no match for the Itzy Ritzy® Teething Mitt! Itzy Ritzy® teething mitts are safe on baby’s gums, and the glove design keeps baby from ...

The Itzy Ritzy Silicone Teether Mitt is designed to bring comfort and relief to babies navigating sore gums and early teething. Thoughtfully made f...

The Itzy Ritzy Silly Swimmers Bath Set turns bath time into an engaging, hands-on play experience. Designed to encourage movement, curiosity, and c...

Parker the Pickle & Blake the Beet On Your Mark, Get Set, Play! Bring fun to your clean routine with these adorable Silly Swimmers™! With wind-...

Sprinkle, stack & nest! Pour on the fun with Itzy Sprinkle™ stacking and nesting cups. Featuring adorably patterned drain holes for pouring and...

Bid farewell to teething troubles with Itzy Ritzy’s Chew Crew™. Crafted with easy-to-hold handles, this teething companion offers soothing relief w...

The exterior of the caddy features a zippered front pocket that can store phones, keys and other parent essentials while the interior of the caddy ...

Shake, rattle & teethe! Get ready for triple the fun with the Sweetie Shake Plus™. The soft silicone teether, colorful dancing beads and gentle...

Shake, rattle & teethe! Get ready for triple the fun with the Sweetie Shake Plus™. The soft silicone teether, colorful dancing beads and gentle...

Our iconic characters of the Snuggleverse brought to life in a soft, cuddly plush. Features multiple soft fabric textures and ribbons for sensory e...

Our iconic characters of the Snuggleverse brought to life in a soft, cuddly plush. Features multiple soft fabric textures and ribbons for sensory e...

Our iconic characters, Ollie the Octopus & Bonnie the Strawberry, brought to life in a soft, cuddly plush. Features multiple soft fabric textur...

Our Sweetie Strap is made of 100% food grade silicone and keeps pacifiers in place while also looking stylish with our new durable beaded one-piece...

Sensory satisfaction! Soothe and massage baby’s sore gums with Itzy Ritzy’s Teensy Tubes™! The textured hollow tube collapses and flexes reaching b...

The Bitzy Grip Developmental Teether is designed to support babies through every stage of teething with comfort, texture, and easy-to-hold design. ...

Chew On This! Teething relief is at hand! Our Bitzy Grip™ developmental wrist teether is designed for baby's hands and their natural grasp reflex. ...

Bundle up for a heartwarming Christmas adventure. When Bartholomew Bear hears of a far-off land where snow always falls, he sets out with brave paw...

Designed with ultimate comfort in mind, the Jordan Swivel Glider and Recliner offers soft, plush seating, smooth rocking and gliding motions, and ...

Sunny, playful, and full of seaside charm—A Day at the Sea invites little ones to count their way through a delightful day by the water. With lilti...

Little vehicle lovers will have a blast exploring this fun activity book filled with things that zoom, honk, fly, float, and roll. With over 40 big...

Introduce your little one to animals from around the globe with this fun and engaging sticker activity book. With over 40 oversized stickers and a ...

A gentle, nature-focused board book that helps little ones slow down and notice the world around them. Follow families as they work together to car...

A cheerful, baby-approved mirror book that brightens every moment. With playful shaped cutouts on each page leading up to a big, happy mirror at th...

Dirty little Dinosaur does not want to wash, but bedtime is coming fast. This sweet, silly story helps little ones understand everyday routines wit...

Make toothbrushing time a little less chaotic and a lot more fun. This playful board book follows a silly toddler and her snappy croc buddy as they...

A sweet, silly board book that helps little ones learn all about mealtime routines. Follow a playful toddler and her cheeky monkey friend as they e...

Help your little one wind down with this sweet, snuggly bedtime story. Sleepy Lion does not want to go to bed, but with gentle guidance and lots of...

A gentle, thoughtful way to help little ones understand BIG feelings. The I Can Be… series introduces emotions through simple stories, beautiful il...

Get ready to clap, wiggle, and dance along with this cheerful sound book. With one tap of the button, little ones can sing their favorite rhyme whi...

Meet four friendly forest animals in this colorful, interactive puzzle book. Kids can mix up the chunky jigsaw pieces, solve each puzzle in the boo...

A sweet, sensory-rich board book that invites little explorers to discover what animals do in the light of day and the magic of nighttime. With a n...

This playful touch and feel book invites little ones to explore every kind of weather with a crew of cheerful animal friends. Fluffy clouds, slick ...

So many ways to play, create, and explore! The Let’s Explore! Activity Book features reusable, child-friendly play pieces that bring each page to l...

Hands-on fun meets early learning with the Let’s Explore! Activity Book. Designed with reusable, child-friendly play pieces, this interactive book ...

Dive into an underwater world of mermaids, colors, and hands-on play. This Mermaids Touch and Feel Jigsaw Puzzle Set combines early learning with s...

Magical baby unicorns smile, shake their manes, and sing... and your little one can too! This colorful interactive board book lets babies see thems...

MODO is dough with a purpose — colorful, tactile, and made for hands-on exploring. Each set includes three bright doughs packed in sturdy, reusable...

Dive deep and explore beneath the waves with these Ocean Puzzle Sticks—a fun, hands-on activity that brings friendly underwater scenes to life. Sim...

Meet the amazing animals who roam the warm, sunny savanna. With fun textures to explore and friendly creatures on every page, this interactive boar...

A tender, reassuring story that beautifully captures the anticipation of welcoming a new baby. Little Mouse can’t wait to meet the new sibling she’...

Meet Billy—an explorer, a hero, a superstar… he can be anything he WANTS to be. With big imagination and unstoppable determination, Billy shows lit...

Meet Ruby—she can do ANYTHING. Determined, confident, and full of personality, Ruby knows what she wants and isn’t afraid to go after it—no matter ...

A sweet, soothing sound book that brings the classic lullaby to life. With bright nighttime illustrations and a simple press-to-play button, this s...

This Vehicles Touch and Feel Jigsaw Puzzle Set invites little learners to explore familiar modes of transportation through hands-on, screen-free pl...

A playful peek-through board book filled with punny pairs that are just better together. Each turn of the page reveals adorable foods who match, mi...

Honest, simple, and just a little bit funny—Everyone Poops is a modern toddler classic that helps little ones understand a natural part of everyday...

A gentle, natural grooming set designed to care for your baby’s delicate scalp from newborn through toddlerhood. Made with premium goat hair bristl...

Safety is our priority. Our Baby Car Seat Mirror is shatterproof and 100% baby-safe, so you have one less thing to worry about while driving. Suita...